Is the media we want the same as the media we need?
So… is it?
In my previous blog i discusses how we want the media we get. How the media puts what they want up (whether it be televised, on a billboard, ect.) and we learn to love it, or rather, are brainwashed into not having an opinion on what is shown to us. The media exposed to us today is far more different as to what it used to be and is changing everyday. It gets more and more explicit, violent. sexual and we just accept it. Because society is truly a piece of play-doh, dying to come out of its cup and be played with, morphed into whatever controls it. “Media continues to be the most powerful tool for propaganda and persuasion but unfortunately, individuals have failed to realize they are being manipulated” (Zach Engel, ‘Do you know what you Want?’), this means that the media we want, is definitely not the media we need. We understand the information we do get, even if the information is sent to us in masses, however the media we need is usually the crap thats hidden and taken from us. “certain media access can be denied”
(Brooke Harnum, ‘The Media we Want?’)and is often done so when it is the media we most definitely need. “Media slowly manipulates society into perceiving the world differently” (Haley Borque, ‘Wanting the Media we get’), and makes us think that what we are getting is the wholesome and evermost truth, holding nothing back that may be crucial to bettering development in our society. Medias “huge range of cultural information and entertainment contributes to the development of popular knowledge” (Haley Borque, ‘Wanting the Media we get’) and unfortunately thats it… ONLY contributes to the development of popular knowledge. When we have the possibility to stand up and demand what we need, we go back to our conforming ways and just accept the media we get, because we are so set on hegemonic values of culture.
Brenda Bouk